Rent prices in Central London vary hugely. Areas like Kilburn, Stratford, Kings Cross and Whitechapel are much cheaper than Kensington, Chelsea, and Knightsbridge.

People prefer to be as central as possible to place of study and work. Rent prices have increased two fold in the last 5 years in most areas of central London. Rent prices in Central London are more affordable if people share as students often do. Rent prices in London vary season to season. Summer time is the most competitive season and prices are high. Landlords prefer students as long as there are guarantors.